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    • Home
    • How Ken Can Help
        • Grow Your Profits
            • Building The Value Of Your Company
            • Profitable Pricing Program
            • Scorekeeping For Better Results
            • Selling To Businesses
          • Close
        • Improve Your Marketing
            • Building A Brand For Your Business
            • B2B Sales & Marketing
            • Instant Marketing Program for Framers
          • Close
        • Management Programs
            • Building A True Team
            • Incentive Programs
            • Increasing Production Efficiency
          • Close
        • For Framers
            • Improve Your Life As A Frame Shop Owner
            • Pricing Custom Framing
            • Instant Marketing Program
            • Selling Framing To Businesses
            • Gallery & Showroom Design
            • Articles About The Framing Industry
            • Products For Framers
          • Close
      • Close
    • Products
    • Resources
        • Articles & Videos
        • Helpful Links
        • Ken’s Blog
        • Products
        • Speaking Events
        • Who is Ken?
      • Close
    • Our Clients
        • Client Map
        • Success Stories
        • Testimonials
      • Close
    • Contact
      • Close
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All Posts
Framing
Improving Profits
Management
Marketing & Branding
Published Articles
  • hire more help
    READ MORE
    When Is Hiring More Help Necessary?
    Framing, Management
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Knowing when to add staffing is often a difficult decision that should be based on some kind of data. Training requires a lot of time and energy - a training manual can help.
  • READ MORE
    Pricing Your Time Video
    Framing, Improving Profits
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    In this video, Ken walks through how to charge for your custom framing labor and how to create your “shop charge” for labor-intensive projects.
  • right path
    READ MORE
    Following the Right Path
    Improving Profits
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Finding and following the right path for your business is critical to getting the results you work so hard to achieve.
  • learn from 2020
    READ MORE
    It’s a New Time in Our Industry
    Framing
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    There were many terrible things about 2020 that none of us will ever forget. What can we learn about the custom framing industry from such traumatic year?
  • numbers that matter
    READ MORE
    Numbers That Matter: Planning for Financial Health in 2021
    Improving Profits
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Ken Baur explains how the performance of your shop is dependent on a few basic numbers. Ken breaks down what those key numbers are on your Profit and Loss Statement, other important industry-specific numbers, and how to monitor them.
  • tru vue webinars
    READ MORE
    Exciting Announcement: New Informational Series!
    Framing, Improving Profits
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Tru Vue will be sponsoring a series of KB Consulting videos in 2021, bringing insights into how you can improve your company sales and profits.
  • pricing acrylic
    READ MORE
    Strategies for Pricing Acrylic Glazing
    Framing, Improving Profits, Published Articles
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Questions about how to price your acrylic in a competitive & profitable way? Ken & Tru Vue offer some guidance with this video.
  • rule of three
    READ MORE
    Rule Of Three Pricing Strategy
    Framing, Improving Profits, Published Articles
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Many shops have questions about pricing glass. Learn how to price your Tru Vue glass using the Rule of Three pricing strategy.
  • exclusive market for the instant marketing program
    READ MORE
    Why Should You Use The Instant Marketing Program
    Framing, Marketing & Branding
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    The Instant Marketing Program provides ready-to-go content for your monthly marketing. For MailChimp users, it's even easier - import our newsletter template with just a few clicks. Spots go fast so claim your market now.
  • An Example Of Great Service
    READ MORE
    An Example of Great Service
    Management
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    You have the ability to adapt policies and procedures to go above and beyond for your customers. Wild Orchid Flower Shop in Urbandale, Iowa, did just that for us - learn from an exceptional service experience.
  • addressing consumer pain
    READ MORE
    Addressing Consumer Pain
    Management
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Many stores are forgetting the consequence of making shopping too difficult. Shop owners must balance safety with customer experience in order to minimize the pain consumers feel while shopping.
  • life after shutdown
    READ MORE
    Life after the Shut-Down
    Framing, Improving Profits, Management, Marketing & Branding
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    The worst thing a shop can do right now is to hold back or make decisions that could have a negative impact on sales. Here are some areas that all shops should be concentrating on to ensure positive results.
  • not business as usual
    READ MORE
    Going Back to Work is Not Business as Usual
    Framing, Improving Profits
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Going back to work means that we can once again serve customers, but will also bring many new challenges. By paying attention to operating costs like the ones regarding shipping and delivery, we can rebuild lost revenue.
  • after covid 19
    READ MORE
    A New Time with New Rules is Coming - Are You Ready?
    Framing, Management, Marketing & Branding
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Prepare now for reopening businesses closed due to the Covid-19 pandemic. Those who are prepared will be in a position to benefit from customers eager to feel normal again.
  • coronavirus small business
    READ MORE
    How to Handle These Uncertain Times
    Framing, Management
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    The uncertainty about our businesses and personal health caused by coronavirus can cause people to make bad business decisions. Don’t worsen the problem by turning down or limiting business. Make those decisions AFTER results start to decline.
  • pricing mistakes
    READ MORE
    Pricing Mistakes and How to Avoid Them
    Improving Profits, Management
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Most customers are willing to pay a fair price for products and services. Businesses that plan ahead to be sure the complete service is part of the original price, provide a more positive customer experience.
  • steps to profitable pricing
    READ MORE
    Matching Your Passions With Profits: First Steps To A Profitable Pricing Strategy
    Framing, Improving Profits, Published Articles
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Pricing is most profitable when it is based on the operating expenses of a specific business. Learn two critical steps in a profitable pricing strategy.
  • marketing in 2020
    READ MORE
    Marketing for Success In 2020 and Beyond
    Framing, Marketing & Branding
    anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategory
    Many small business owners fail to make marketing a priority. Like any worthwhile activity, consistent and effective marketing only occurs with a plan. Here are some of the necessary ingredients of good marketing.

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