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In this video, Ken walks through how to charge for your custom framing labor and how to create your “shop charge” for labor-intensive projects.
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anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryFinding and following the right path for your business is critical to getting the results you work so hard to achieve. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryThere were many terrible things about 2020 that none of us will ever forget. What can we learn about the custom framing industry from such traumatic year? -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryMany shops have questions about pricing glass. Learn how to price your Tru Vue glass using the Rule of Three pricing strategy. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryThe Instant Marketing Program provides ready-to-go content for your monthly marketing. For MailChimp users, it's even easier - import our newsletter template with just a few clicks. Spots go fast so claim your market now. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryGoing back to work means that we can once again serve customers, but will also bring many new challenges. By paying attention to operating costs like the ones regarding shipping and delivery, we can rebuild lost revenue. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryThe uncertainty about our businesses and personal health caused by coronavirus can cause people to make bad business decisions. Don’t worsen the problem by turning down or limiting business. Make those decisions AFTER results start to decline. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryPricing is most profitable when it is based on the operating expenses of a specific business. Learn two critical steps in a profitable pricing strategy. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryMany small business owners fail to make marketing a priority. Like any worthwhile activity, consistent and effective marketing only occurs with a plan. Here are some of the necessary ingredients of good marketing. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryMany small retail businesses do not pay attention to the details that matter: their inability to portray a clear brand. Let's take another look at the message you are sending to your potential clients. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryShowing is a much more effective way to convince someone to purchase something than a verbal explanation. Great design shops show what they can do and demonstrate unique and exciting ideas with showroom samples. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryWCAF 2019 is in the books! I think you will be pleased with the quality of classes and the new excitement level being added by so many new members of our industry. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryMany frame shops could make significant profit improvements by taking a look at the way their pricing tables for moulding and matting are set up. Pricing is critical to the success of your business, so spending some time on these tables can help your profits. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryIs your frame shop ready for the holidays? Being prepared can make the difference between a profitable season and a stressful one. Follow these four tips. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryMany factors are important in a successful small business, but great design sets you apart in your market. Amazing designers create demand and allow you to grow average ticket and profits. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryGreat service is what really creates a memorable customer experience. The product (in this case, the food) matters, but it is not everything. During my travels overseas, I noticed that the level of service while dining left me underwhelmed about my experience. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategoryBuying decisions are heavily influenced by how they make us feel. Encourage your clients to talk about the story behind the art or family photos or memorabilia they are framing, because recounting great memories links those favorable emotions to the framing experience. -
anemptytextllinethatgoesonandonandonaboveexcerptandbelowcategorySix ways that goal setting and daily scorekeeping helps everyone involved - create motivated workers who produce better results and provide the right kind of feedback.